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Adnium's Time Zone and Day Parting

time zone - day parting

Written by Delaney Hazlewood

Adnium's time zone is UTC

In order to use day parting effectively, you need to adjust the targeted geos' time zone to Adnium's time zone.

For example:

Campaign A - targeting a country that has an EST as a timezone.

We want to show Campaign A's ads at 7:00pm-11pm EST.

EST is 4 hours behind UTC

So we will have to set up Campaign A's day parting in Adnium, for 11pm-2am.

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